In Part 1 and Part 2 of this series I explained why a
strong speaker program is important to a Rotary Club.
To repeat, quality meetings add value to the Rotary experience by keeping existing members engaged. Quality meetings provide a reason to invite prospective members and other guests.
A strong program will also provide opportunities to create public relations events that attract mainstream media and can be promoted on social media. More about that in a later post.
Before reading this, you may want to check out the first two posts
Managing the Bookings
The most effective program committees include some of the busiest members of the club. That also means they won’t be patient wasting time “to and froing” about dates, speaker appropriateness, etc.