|How you treat the media will impact your story|
Written by Robyn T. Braley
Part 1 An Attitude of Gratitude
You have organized a great media event to announce an exciting new program that will benefit the entire community.
You crafted a killer news release and carefully assembled a media kit packed full of relevant information.
You’ve contacted the media by email, social media and telephone. You dropped off or mailed media kits that answered all the questions. Spokes-people are on stand-by.
Now you wait on pins and needles hoping - even praying - journalists will come through the door to cover your event.